PROJECTS

I am fortunate to have spent 15 years working with the some of the largest Sport & Wellness brands in the world. Connecting the consumers of today with the products of tomorrow through creative and innovative marketing solutions. Giving them the style, performance and experience they want and expect.

 

I have worked side by side with professional athletes, led marketing campaigns with a-list celebrities & musicians and helped increase marketshare and bottom line growth with some of the best retailers in the world. I continuously take learnings from each experience and apply them to the next task at hand.

 

The below is a sampling of some of the experiences I have been privileged to lead and been a part of.

VITAL PROTEINS

Lead the Vital Proteins Performance business, bringing athletic minded consumers into the brand for the first time and serving them through new innovative products and memorable brand experiences.